L’Oréal Paris Excellence Cool Creme Triple Care Color – 4.11 Ultra Ash Brown

Description

Marketing Claims & Key Features

• Anti-Brassiness: Formulated to neutralize unwanted yellow and orange tones week after week.

• Triple Care Color: Offers up to 100% grey coverage for all hair textures.

• Purple Technology + Hyaluronic Acid: A routine enriched with specialized technology for cool tones and hydration.

  • Hyaluronic Acid: A hydration-attracting molecule with the power to retain 1000 times its weight in water.

• Enhanced Formula: Long-lasting color result with a 2x richer color mix. Delivers 5x more moisture.

How the Formula Works

1. The protective coloring cream infuses the hair with deep hydration in a 2x richer color mix for a non-drip application.

2. The nourishing mask seals the cuticles with 5x more moisture for long-lasting radiant cool color.

What’s in the Kit

The box outlines a 3-step routine (labeled in multiple Scandinavian languages) which translates to:

1. Protective Coloring Cream: For a cool color result.

2. Caring Purple Post-Color Shampoo: Gently cleanses the scalp and hair.

3. Purple Hair Mask: Neutralizes yellow and orange tones.

Safety & Warning Information

• Warning: Hair colourants can cause allergic reactions. An allergy alert test must be done 48H before use.